Former NFL quarterback and two-time Super Bowl MVP Terry Bradshaw visited Owensboro this week to tour O.Z. Tyler Distillery, where his Bradshaw Kentucky Straight Bourbon Whiskey is being distilled and bottled.
The visit was a meaningful one for those at O.Z. Tyler. The distillery began producing and bottling Bradshaw’s bourbon a few months ago, but COVID-19 put some restrictions on how much the sales team could promote it.
“It’s been released in a few markets, but COVID has hampered the sales team. But I think his bourbon has a lot of potential,” said Master Distiller Jacob Call.
Bradshaw was able to tour the facility on Tuesday and try out his bourbon from the barrel. Call said the former Pittsburgh Steelers football star couldn’t have been nicer during his stay. After retiring from the game, Bradshaw went on to become a well-known sports analyst, and Call said his on-screen personality mirrored his in-person demeanor.
“He’s a super great guy. What you see on TV is what you get,” Call said.
Bradshaw’s bourbon is unique in that it contains 51.3% percent alcohol. That alcohol percentage was requested by Bradshaw to reflect his passing percentage in the NFL.
“That’s his passing percentage, which is not that great, but he thought it was funny,” Call said.
Most bourbon whiskeys are between 80 and 125-proof, and with a 51.3% alcohol content, Bradshaw’s sits “a little on the high side” at 103-proof, Call said.
“He gave us a signed bottle and said thanks for making his dreams come true,” Call said. “It’s a great thing for O.Z. Tyler and it’s a great thing for Owensboro to be able to support a legend like him.”