After meeting at a Christian music event in 2001, Justin and Miranda Embry have turned their love of music into a career. As co-founders of LS Music Promotions they are now concert promoters and booking agents, and they’re also getting into band management with the hopes of bringing more live music to Owensboro.
“Concert promoters put on shows and take on the financial risk by recouping expenses through ticket sales,” Miranda Embry said. “We are responsible for ensuring bands are paid, venues are taken care of, etc., and if we do not recoup it through ticket sales it comes out of our pockets.”
As booking agents, they work on both sides of events — helping bands get gigs both locally and abroad, as well as working with venues to ensure they are booked for shows. As artist managers, LS Music helps with scheduling for studio and production as well as advertising, social media, and promotion.
The duo is currently working in management for one band and one hip-hop artist to work on getting them greater exposure.
“We are booking for several bands from all over and we have put on concerts with local, regional, and national acts,” Embry said. “Some of the national acts we have worked with include Scotty Ausit (formerly of Saving Abel), The Almas, Dead Reckoning, Seventh Day Slumber, Streetlight Circus, The Other LA, and Clozure — plus a whole bunch of regional bands as well from Evansville, Louisville, Nashville, Lexington, and really all over.”
Locally, LS Music has worked with Paradox Pointe, The Barrows, Kapable, DJ Sufflex, Derailed, Tha Dumpster Babies, Zach Jennings Music, and DJ Puzlbox.
“Music has always been a big part of both of our lives and once our kids got old enough to where we could start doing more, constantly driving to Nashville, Louisville, or other places for concerts got old so we decided to bring the concerts to Owensboro,” Embry said.
In the future, the couple wants to open a recording studio so bands and artists can stay local instead of having to travel to fully produce tracks and albums.
“The ultimate end goal will be to open our own all-ages venue where we can have shows multiple times a week,” she said. “There used to be a much larger music scene in the 2000s and pre-COVID. We are just doing what we can to help it rebuild with more genres than just country and bluegrass,” Embry said.
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