EDC to launch ‘Grow the Boro’ in coming weeks to attract remote workers

August 4, 2022 | 12:08 am

Updated August 4, 2022 | 2:46 pm

Brittaney Johnson

Brittaney Johnson said Wednesday that the Greater Owensboro Economic Development Corporation is planning to help “Grow the Boro” with a new program designed to bring remote workers to the city.

Johnson, President/CEO of GOEDC, said the organization recently partnered with a company out of Indianapolis called Make My Move, which is a talent recruitment program that serves over 80 million individuals.

“We are creating our value proposition and then when that launches, which will be in the next couple of weeks, you’ll see a lot of marketing information coming out from us. We’ll be able to filter through those applications,” Johnson said.

The program allows representatives to chat with applicants, who get a chance to learn if Owensboro would be a good fit for them and/or their families.

Johnson said that they had spoken with a smaller community nearby that originally wanted five remote workers, and they received about 1,800 applications.

The EDC will also be offering some incentives to those wanting to move to Owensboro. The package could contain different gift cards, memberships, etc. to places around town.

“What’s gonna make this successful is that we rally around it, and we welcome these people to our community and really engage them in the community,” Johnson said.

The EDC hopes to have 10 families move to the community through this program over the next year.

Johnson also briefly discussed the Creating Entrepreneurial Opportunities (CEO) Program, a new project planned to launch in August 2023. Johnson said the program will be the first chapter in the state of Kentucky to launch.

The program will host 20 students at a time, and they will be coming from Owensboro, Apollo and Daviess County high schools. As part of the program, students will meet for 90 minutes a day with their teacher and will have mentors throughout the local small business community.

At the conclusion of the program, they will have a showcase where they can share their business with visitors.

August 4, 2022 | 12:08 am

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